For normal webmasters who are actually earning money through web-advertising are very familiar with the terms CPC & CPM. But for those who do not, CPC stand for (cost per click) and CPM stand for (cost per thousand impressions).
In CPC-based advertising, you pay for each click your ad receives. Let us say that you are spending $1 for each click; 10 clicks costs you $10.
In a CPM-based campaign, you may pay $3 for 1,000 impressions. If your ad receives a click-through ratio of just 1 percent, you’re paying $3 for the same 10 clicks.
Current results have shown that text-based CPM ads often receive more attention that traditional banner ads. So webmasters and site owners, I guess you should really play around with your advertising strategy and split test your ads.
Once traffic starts flood this blog, I will plan my CPM-advertising strategy and hope to give you guys a better view over it.
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Nice one Erwin, I am looking for adding Adsense into the Post. I’ve installed Adsense Manager but just cannot put the Adsense Ad into my post. Can you advise how you do it?
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Personally I don’t use Adsense Manager.
I’m use Adsense-Deluxe. You can download it here http://www.johntp.com/2006/09/28/wordpress-plugin-adsense-deluxe/
If there is anymore questions, feel free to ask me.
Erwin
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