Your course can contain text, audio, graphics–even video–whatever suits the material you’re delivering. Just send your subscribers a link to the web page where your course can be found. Unlike e-mail, your website doesn’t put any restrictions on how much rich media you can feature.

Although you are giving something free, be generous!

When your customers discover the stuffs they received are of good content and unique, they will gradually come back and thus you build up trust and rapport with your customers.

Offering Members-Only Specials

One of the easiest ways to encourage visitors to opt in with their personal information is to offer them a chance to save money. It can be as simple as something like this: “Do you want to receive our special MEMBERS-ONLY offers? Every month we bring exclusive deals to our subscribers that you can’t get anywhere else!

To start saving now, just sign up below.” This is a great way to drive opt-ins and sales and to make your potential customers feel appreciated before they even buy your products.

There are many different opt-in incentives available–you just need to apply a little creativity to choose the one that’s right for you and your target market. The first step in creating a solid opt-in strategy is to consider the people you want to opt in to your list. Just as the best businesses are created in response to the needs of a specific niche market, so are the best opt-in offers. With some customizing, any one of these ideas could build you a highly targeted opt-in list.

Without a targeted market, you might be building up a list of people that would not buy anything from you. So when you concentrate on a targeted market, the chances are you are already on the right path to earning a stable flow of income.

How many times have you heard people telling you that especially in seminars and emails sent by money making experts.

For those who are don’t know what is a list, a list is a number of people you can contact constantly through their emails. Is that all? So easy?

Yes.. It sounds easy and even after you setup your squeezepage and autoresponder accordingly, you might still face some problems building up a list overnight.

Here are some of the problems:

• Don’t know how to start building a list
• Not much opt-ins even after you spent big bucks in Google Adwords
• Large increase in people unsubscribing after they get their Freebies or reports
• Collected a big list of people but they are not responsive to your emails and offers
• Not enough money to invest on advertisements

If these questions are those that you are facing, don’t you think it’s time to solve it rather than delaying? Problems come back to you in the end if you don’t solve them totally.

I will write more about how you can build a responsive list in my future posts.