Since Google raised the ad block limit from one per page, to two and later three, everyone decided it would be a good idea to take Google up on this and max out the number of ad blocks on their pages.

Not a good idea.

Remember that when you publish Google Adsense ads on your pages, Google is effectively syndicating their Adwords ads which is a pay per click ad network. In other words, the ads at the top (by and large) are there because the advertisers for those ads are paying more than the advertisers with ads at the bottom. (Yes, I realize that Google takes into account an ad’s click-through rate, but still the primary variable is bid price.)

So, if you max out the number of ad blocks on your page, you go from having 4 ads, assuming you’re using the large rectangle ad block, to 12. (4 ads per ad block and 3 blocks gives you 12 total ads.)

Now most people would think this is a good thing. After all, the more ads the more chances you have of getting a click, right?

Actually, that’s very very WRONG!

Not only do you get less clicks the more ads you have (according to my tests), you earn much less for every click you do get. And if you think about it, it makes sense. If the top ad on your page is pays you $0.60 per click, there’s a very good chance that the bottom 4 all pay less than $0.10. So what you’re really doing is trading higher-priced clicks for lower-priced clicks. Not good.

On virtually every page I’ve tested, 4 ads seems to be the sweet spot. Occasionally (especially in markets that have few advertisers), a 2 ad block pulls the best combination of earning per click (EPC) and click-through rate (CPC) which is exactly what you want.
So right now, if you’re running more than one ad block on your page, test that same page with just a single block. I’m betting you’ll make more money.

Two questions might be running through your mind right now. The first might be, “What if I don’t have a website?” Not a problem! You can still make money online through Adsense by going to sites like blogger.com or wordpress.com and setting up a free blog. Blogs are relatively easy to set up and they take little internet knowledge to update. Many people who make money online have blogs, some reaching six figure revenues. The idea is to keep these blogs updated with fresh content that people will want to read. If you have a large amount of people counting on your blog for information, then you can make money online using a blog.

The second question you may be asking is, “What if I don’t have anything to write about?” Also not a problem! You can still make money online with free content by going to article sites that allow you to reprint their articles. Simply copy the articles that pertain to the topic of your blog and repost a few every week. Alternatively, you could go to free content sites (do a Google search) that offer free e-books. Search for a book that you would rarely find online, but also something that interests you and pertains to the topic of your blog. Break this book down into little sections (Possibly a chapter each, or less) and post a section every day. After you are done with the whole book in a couple of months, you will have good traffic, and you will be indexed in search engines. If you want to make money online, this is a sure-fire start. However, another crucial part to success is once you have one of these blogs going – REPEAT IT! Create more and more blogs on different subjects. The more times you repeat your successful projects, the more money you make.

The second way you can make money online is through marketing information products. Do you have a special talent? Everyone does! You can make money online through your talents by writing an e-book about something you are passionate about. Make sure, however, that when you are thinking of an idea for an e-book its going to be something that will train others, or solve problems. People will be more likely to purchase your information product online, if they feel like they need it quickly. Say for example that you like to bake cookies. You might write a book about the history of cookies, how many different types of cookies there are, and what ingredients work best in cookies. This might be an interesting book, but no one would feel the need to buy it anytime soon. However, if you instead write an e-book about hundreds of different cookie recipes, people that want to bake cookies right away will download your e-book the same day. This is how a vast majority of people make money online. Even if you are doing adsense, you should strive to have at least one e-book selling online at all times. This is because once you have done the work in setting up the e-book and the website for it, all the income is passive from that point on and you can focus your attention on other methods to make money online.

Alternatively, if you don’t know how to write, you can still make money online selling e-books by having some one write the book for you. There are many websites that will allow you to hire freelance writers. It will cost you, but it will take the burden of creating your product off your shoulders and you will be able to focus on marketing the book to make money online. If you are creating the sales pitch for your website, try to look at some successful sites that sell products similar to yours. See the way they sell their products and what makes the way they market it enticing. Try to implement strategies from successful marketers in your website.

P.S.
Sorry for the long article. But I felt that whatever I said are really important for those who really want to make money online.